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This website states the following, "Kyle Rossiter and Realty Executives name is synonymous with business expertise, extraordinary service and the highest level of integrity in the Alberta real estate market." We analyzed that the web site stated " Our guidance, experience, insightfulness and expert negotiating skills have proven invaluable to our many customers." It also stated " Every day, we fulfill our passion by serving our clients in buying." The header had Alberta Real Estate Market as the highest ranking search term. It was followed by residential properties, buying a home, and selling a home which isn't as ranked as highly as Alberta Real Estate Market. The next words they uses is chosing a real estate agent. downsizing your home was also included and will not be understood by search crawlers.